A desire to start something new was burning inside me. But this wasn't just about opening a business. It was a deeper calling — the will to create something with soul, something that offered a sense of comfort, lightness, and awakened others to their own new beginnings.
💖 I felt I needed to build something more than a financial venture — something that added value, consciousness, and a touch of love.
I was stopped at a traffic light. The day was ordinary, but something was moving silently within me.
For months, I had been feeling the need to change direction, but I didn't know exactly how. It was then, in that moment of pause between one signal and the next, that a question arose with clarity: "Should I open a fitness apparel store?
💪" Immediately after, almost like an answer, the thought came: "If I do, I want to call it Luve".
It only took a few seconds. The traffic light turned red, and I stopped the car. Right in front of me was the confirmation. The car's license plate read: LUV. My heart pounded, and my eyes welled up with tears.
I knew it wasn't a coincidence. It was synchronicity — that kind of message the universe sends when we quiet down enough to listen.
🤫 In that moment, I understood. The answer didn't come in words; it came as a sign. What if I had been distracted? If the noise of my mind had been louder than the silence of my soul, perhaps I wouldn't have noticed.
It was there, in that small instant, that Luvie was born — the link between movement 🏃♀️ and silence 🧘♀️.
The reminder that the universe is always speaking, but we only understand when we slow down enough to hear.
Luvie wasn't born from an idea. It was born from listening. From surrender. From a gentle certainty that nothing is by chance. And that is what Luvie represents: the reunion with the body, with the soul, and with the signs the universe sends when we choose to be present. ⚖️
🌿 When we silence the noise, we see the invisible.
When we listen to the heart, the path is revealed.
And sometimes, it all starts at a simple traffic light.
